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The Allstate Foundation’s Purple Purse Challenge

purple purseTwo-thirds of Americans believe that domestic violence is a serious problem, yet just more than 1 in 3 have ever talked about it. Allstate Foundation Purple Purse is making it fashionable to talk about domestic violence and the financial abuse that traps women in abusive relationships.
Right now you can get involved and give back!

PurplePurse.com is a project of The Allstate Foundation. The Allstate Foundation has worked since 2005 to build the financial empowerment of domestic violence survivors and to help them get free and stay free from abuse. Giving women essential skills they need to start again and the support they need along the way.
To help bring this important program into the forefront, actress Kerry Washington will lend her voice to the cause as an ambassador. She has designed a limited-edition purple purse, which will be distributed to help raise awareness. In addition, The Allstate Foundation is producing 80,000 purse tassels to attach to your favorite purse as a continual sign of support. Each tassel is attached to a removable card featuring one of five inspiring survivor stories, being sent to Purple Purse challenge participants and agents.

You can donate now to help women in your community who need it. Every bit is one step closer to freedom and the support they need to get there.

Disclosure: This post is part of a sponsored campaign with The Allstate Foundation and MomSelect. All thoughts and opinions are my own.